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Red Isn’t Dead – The Ultimate Shade Making a Comeback

Red Isn’t Dead – The Ultimate Shade Making a Comeback

It’s the colour on everyone’s lips. From Cleopatra to Marylin Monroe, red has for centuries been a symbol of power and a tool for women to assert their space. And it’s making a comeback.

Seen all over the SS22 catwalks, we expect this versatile shade to take centre stage once again this year across fashion week, award ceremonies and on the streets.

Red expert? Why not try something new? We’ve got fiery shades and berry tones to tempt you away from your go-to. Experiment with bright shades across not just your nails and lips, but dab onto the apples of your cheeks and across eyelids like the pros.

New to red? We’ve got your back. Ease yourself in with classic hues; start subtly, dabbing onto lips with your fingers to diffuse the intensity or begin with a chic mani using your favourite tone.


Dip your toe into red (literally) with some classic shades that suit all skin tones:


Mix up your classic and try something new, from berry tones to brighter hues:


Heat up your shade library with our most fiery reds. Not for the fainthearted: